Business Communication Skills for ROs & Executive Officers
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Community Group Buying, Didi, Meituan, JD, Alibaba, Pinduoduo
Community group-buying initiatives take off in China as the next billion-dollar market.
Start-ups Shihuituan(十荟团),and Xingsheng Youxuan (兴胜优选) are currently leading the charge in China’s community group-buying market. The other e-commerce giants are also joining this domain.
About 60% of community group-buying platform users are from the country’s lower-tier cities and rural areas.
You will learn:
1) The insights into China's e-commerce industry
2) What are the expansion strategies of these e-commerce giants?
2) What are the rising trend of e-commerce?
The key point and your take-away from this case study 'Community Group Buying, Didi, Meituan, JD, Alibaba, Pinduoduo'. Your learning combines both language skills and market knowledge.
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Active learning will accelerate your skills, and your study of 'Community Group Buying, Didi, Meituan, JD, Alibaba, Pinduoduo'. Each exercise is designed to promote and strenthen your language skills. Login Required.
